The DW012 project area is located within Zone 55 of Al Rayyan Municipality, surrounded by Al Sailiya Street and Al Ashjar Street to the north, Salah Al-Deen Street To the south, Al Furousiya Street and Al Juthay Street to the east and Ibn Mana Street to the west. It is also surrounded by other Doha West projects.

The project covers an area of about 315 hectares, which had lack adequate road and drainage infrastructure and is characteristic of a suburban area with a mix of existing low to medium density housing and undeveloped open spaces and farms along with commercial units, schools, and mosques.